Digital Workshop/Atelierul Digital by Google

AmCham Romania is pleased to invite members to a new workshop within the AmCham Learning & Innovation Center, offered by Google Romania and Leaders Foundation, on April 27, 2017, between 14:00 and 17:00.

Atelierul Digital is the Romanian part of the European initiative made by Google called Growth Engine, through which they desire to develop digital skills among students, young professionals and entrepreneurs. Atelierul Digital is a 3h long course based on digital marketing and it covers chapters like:

• The importance of having an online presence;
• How to build and promote a website;
• How to identify your target audience;
• How to identify your competitors;
• How to work with AdWords;
• How to work with Analytics;
• How to build a business and how to promote it.

All those chapters are well explained throughout the course with the help of a specialist certified by Google. By combining theory with practical examples and with case studies based on real companies, you can gain great knowledge about what digital marketing is and how it has become the present and it's no longer just the future.

Trainer:
This session will be delivered by Cristian Ignat | Chief Canopyst @Canopy.
Cristian is the founder of Canopy, an agency that takes digital to new heights.

Cristian lives and breathes online marketing and Pay Per Click in particular. With over 10 years experience, he is dedicated to developing strategies that substantially grow revenue and profits for his clients. That’s how he managed to bring great results to top brands, lead generation and e-commerce businesses from UK, US, Australia and Romania.

Cristian is an active contributor to the popularization of PPC marketing, being among the first trainers certified in Google AdWords from Romania.
With over 100 events from Central and Eastern Europe, Cristian is a well-known speaker in the online marketing field, appreciated for his detailed case studies.

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Presentation will be delivered in Romanian.

Participation is open to AmCham Romania members, free of charge, based on prior confirmation online here.